In a first of its kind sort of a marketing campaign, Danone Narang Beverages (the people behind Qua) have launched their new beverage B’lue through a song from Agnee called Reveal Yourself. In fact the very interesting teaser of the song was up a couple of days back wherein fans were asked to lip-read the lyrics from a muted music video and unmuting the portions they got right. The complete unmuted version was released online yesterday. This one for a change has Koco taking up lead vocals and pulling it off neatly, while Mohan plays second fiddle delivering the Hindi lyrics in his trademark style. The video is nothing special, but the product placement is there. I am not sure how much this will help sell B’lue, but what I am sure is that the song is a nice soother and another one to add to Agnee’s wonderful streak this year. And if you want a free download of the song, just click here and help the number of views reach 1ook. You may take a sampler below if you want to be sure.
(Thanks much to Noel John to the tip off regarding the song, had missed it).